Posted on Oct 1, 2014 by Owen Andrew

Why SEO Is Just The Beginning: What Your Business REALLY Needs to Get Noticed Online

This is a guest blog post. Owen Andrew is a journalist in Southern California. He enjoys using his experience in business management to inspire and inform others.

Welcome Owen Andrew

While ranking highly in the search engine results for relevant keywords certainly isn’t a bad thing, it is also not the end all, be all of online marketing. In fact, there are plenty of other options that have little to do with search marketing, at least on the surface. Many of the following tactics may result in ranking improvement, since overall popularity online and related social signals tend to indirectly boost a domain’s SEO.…

Posted on Aug 31, 2014 by Adam Franklin

2014 Blogger’s Guide to SEO: Rand Fishkin at ProBlogger

Read a 2016 version on how to do SEO for your website here.

If you don’t know Rand Fishkin he is the wizard behind Moz which is the inbound marketer’s home base for all things search and my personal SEO bible. Seeing Rand at the ProBlogger event in Australia was a huge privilege.

A lot has been said about SEO over the years, and it’s been a powerful tactic for us, so I was keen to hear the latest from the horse’s mouth. So here are my notes and pics from the session, aka the 2014 Blogger’s Guide to SEO according to Rand Fishkin.…

Posted on Apr 28, 2014 by Adam Franklin

WMTW 006: Glenn Murray on selling an e-book every 5 seconds [podcast]

Podcast: Play in new window | Download

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Tweet this podcast with Glenn Murray >>
[soundcloud url=”https://api.soundcloud.com/tracks/155184822″ params=”color=0066cc&auto_play=false&hide_related=false&show_artwork=true&show_comments=true&show_user=true&show_reposts=false” width=”100%” height=”166″ iframe=”true” /]

Glenn Murray is the author of SEO Secrets and Practical SEO Copywriting and founder of Divine Write.

“Get the best designer you can afford and get a brilliant website” Glenn Murray (tweet this)

Marketing philosophy

Share your knowledge (like Glenn did with his successful SEO Secrets e-book).

Ah-a moments

Meeting and partnering with Darren Rowse (aka Problogger) to create an e-book. And then seeing first hand the power of email marketing for selling.…

Posted on Apr 23, 2014 by Adam Franklin

WMTW 005: Our SEO journey from invisible to No.1 with a surprising twist [podcast]

Podcast: Play in new window | Download

Subscribe: Android | RSS

Click to tweet this show >>

[soundcloud url=”https://api.soundcloud.com/tracks/155178097″ params=”color=0066cc&auto_play=false&hide_related=false&show_artwork=true&show_comments=true&show_user=true&show_reposts=false” width=”100%” height=”166″ iframe=”true” /]

Show notes and highlights

Embarrassingly, back in the day (2005) we were totally invisible on Google. Then we went on an SEO journey that took us to No.1 within 6 months.

Thanks to Googling “SEO” we discovered a fellow Aussie Glenn Murray who was the guiding light when it came to SEO for non-techies like us.

His e-book that we read and implemented that was our bible for getting to Number 1 on Google for “Web Design Brisbane”.…

Posted on May 20, 2013 by Richard Eaves

Are SMEs losing their edge with SEO? 5 dangerous techniques being used.

This is a guest post.

Richard Eaves is a digital-marketing specialist at Smart Traffic, an SEO company in the U.K. that offers reseller services to many clients worldwide. He oversees SEO strategies for Smart Traffic’s 300-plus campaigns. Twitter @SmartTraffic.

Enter Richard

If you’re not familiar with the concept of Search Engine Optimisation, then consider this your initiation to the modern digital world. Welcome! Although, I must ask, where have you been?

Dawdling aside, let’s take this one step at a time.

You know full well that, for the past few years, search engines have dominated the internet industry.…

Posted on Dec 20, 2012 by Margaret Jules

SEO Tips To Help You Make Money Online

This is a guest blog post.

The Internet has opened up multifarious opportunities to earn money. The website has become a formidable tool that can help you to attract customers from all over the world. However, even if you are not engaged in any e-business, still you can make money online by creating your own blog. However, you can only capitalize on this by making sure that your website/blog is optimized for search engines i.e. SEO, which would increase the chances of people visiting your website. Heavy traffic diverted to your website will definitely increase your prospects of earning money online.…

Posted on Jul 19, 2012 by Adam Franklin

How to Use Open Site Explorer for Free: 3 Tips

GUEST POST by Andy Crestodina
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Open Site Explorer is a simple tool built by SEOmoz for checking how many and which sites are linking to any other site. You might call it a “link popularity checker,” “backlink profiler” or, as SEOmoz calls it, “The Search Engine for Links.”

Whatever you call it, it is very, very powerful. The site has indexed 9.2 trillion links. If you’re at all interested in SEO, that number just made your mouth water. You can enter any website and Open Site Explorer will tell you lots of good stuff:

Total links
Number of linking root domains (how many websites are linking)
Domain Authority (combines all the data to predict how likely the site is to rank)
Page Authority (combines the data to predict how likely the page is to rank)

The tool is free for anyone to use, but they limit you to three reports per day.…

Posted on Aug 26, 2011 by Adam Franklin

2 SEO Tips You Probably Didn’t Know – Jim Stewart

Jim Stewart is an SEO specialist and I asked him for two SEO tips that we may not know.

Here is a transcript:

Two major tips for SEO that are often overlooked are:

1. Use Google Webmaster Tools

Most people have got Google Analytics setup but they haven’t got Google Webmaster Tools setup. The reason you need Google Webmaster Tools set up is because it will tell you everything Google knows is wrong with your site and that is right with your site. Quite often a lot of sites don’t even know that Google hates them and the reason that Google hates them is all outlined in Google Webmaster Tools.…

Posted on Dec 13, 2010 by Angus Russell

Why You Should Find Something Of VALUE To Give Away For FREE Online

If you’re from a web agency in Brisbane, you’re probably aware of how competitive the number one Google ranking for “Web Design Brisbane” is. The spot has long been dominated by John Hacking, with other, much larger companies stuggling to stay in the top 5 for longer than a few months.

Recently, Bluewire Media has claimed the #1 spot from John Hacking, who has dropped from #1 to page 2 (any ideas why?). If you looked at the home page of the Bluewire Media website however, you might be confused as to how we’ve made it to the number one spot.…

Posted on Sep 17, 2010 by Sarah McVeigh

Entertain and inform like a good journalist should

I recently came across this little sound-byte from David Meerman Scott. It’s exciting because it reinforces my hopes about the way I feel businesses should be communicating.

David Meerman Scott says that businesses should be looking to employ journalists to produce their communications. That said, it’s not just about the person being an ex-journo and applying that to P.R because they know how the media machine works.

No, it’s about applying the hallmarks of the journalistic trade to the way your business speaks.

That is, to entertain and inform your audience.…

Posted on Sep 13, 2010 by Lesley Hays

Google Instant, designing great presentations & more (Weekly round-up Vol. 72)

Last week saw the launch of Google Instant – Google’s new real-time, predictive search. Right now, you might only be able to see it when you’re logged into a Google account (it’s being rolled out slowly) but you should come across it in the near future. Here’s a quick wrap-up: