Conference organisers I speak with often say “I’d love to do more with social media but where do I find the time?”
When I addressed the Australian Conference & Events Bureau (ACEB)I demonstrated that if you set up social media early enough and provide good content, you can let the enthusiasm of the delegates, speakers and exhibitors do a lot of the hard work for you. And this is what helps create the buzz and drive registrations!
Does that sound worth giving social media a go?
As case studies: I’ve chosen the digital marketing conference ad:tech Sydney that uses Twitter and its blog well.…
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