Dave Peck (or Britney!)
During my time in San Francisco I was lucky enough to meet and interview Dave Peck – the social media strategist for Meshin.
He’s based out of Palo Alto Research Centre (home of the ethernet) in Silicon Valley.
Dave’s career is pretty remarkable – it was kick-started while he was playing Second Life (as a young blonde named Britney no less) and has grown in even more remarkable ways.
To name but a few of his achievements:
- Dave has built online communities for Sergio Rossi, Stella McCartney, Coca Cola and Wells Fargo,
- He has also worked as a social media strategist for The Grammys, The Ozzy Osbourne Auction, and NPR; and
- He’s been profiled by CNBC and CurrentTV for his work in social media and community building.