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Posts Tagged: web strategy

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Posted on May 7, 2013 by Adam Franklin

How to do Content Marketing like the Godfather Joe Pulizzi

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Updated on October 23rd, 2015

Joe Pulizzi is the godfather of content marketing – founder of the Content Marketing Institute, Content Marketing World, Chief Content Officer, and the author of Get Content Get Customers, speaker and blogger.

I just missed out on seeing Joe Pulizzi in Australia when he was out in March, but I got the chance catch up via Skype and interview him. Here we get to talk ‘shop’ and discover how to content marketing like a ‘godfather’!

Transcript

Adam Franklin:  Hi, it’s Adam Franklin and I’m very happy to be here with Joe Pulizzi.…

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Expert Interview, Social Media Strategy
Email Marketing, adam franklin, web strategy, Joe Pulizzi, content strategy, web planning


Posted on Dec 20, 2012 by Margaret Jules

SEO Tips To Help You Make Money Online

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Updated on June 15th, 2016

This is a guest blog post.

The Internet has opened up multifarious opportunities to earn money. The website has become a formidable tool that can help you to attract customers from all over the world. However, even if you are not engaged in any e-business, still you can make money online by creating your own blog. However, you can only capitalize on this by making sure that your website/blog is optimized for search engines i.e. SEO, which would increase the chances of people visiting your website.…

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Guest Post
SEO, blogging, web strategy


Posted on Sep 9, 2010 by Sarah McVeigh

3 kinds o’ bait for back-link fishing

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Getting back-links has obvious benefits. Google gauges not only what you’re on about, but also how important you are based on both the quality and amount of links sending readers your way.

The other positive of gaining back-links is that it widens your potential readership. When you promote your blog through social media, only your followers are likely to read it – but when it gets promoted on somebody else’s site, you’ll have access to new readers, and if they like what you’ve said you might get to keep them.

With all that in mind, let’s look at three techniques we’ve used at Bluewire to successfully attract back-links to our blog.…

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SEO, search engine optimisation, online marketing, blogging, web marketing, web strategy
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