Posts Tagged: web strategy

Getting back-links has obvious benefits. Google gauges not only what you’re on about, but also how important you are based on both the quality and amount of links sending readers your way.

The other positive of gaining back-links is that it widens your potential readership. When you promote your blog through social media, only your followers are likely to read it – but when it gets promoted on somebody else’s site, you’ll have access to new readers, and if they like what you’ve said you might get to keep them.

With all that in mind, let’s look at three techniques we’ve used at Bluewire to successfully attract back-links to our blog.…