For quite some time, I’ve felt that PR is one of the most closely aligned industries with the web.
Why? Because the web has a huge demand for content and great PR is about developing interesting, relevant and timely content. I still believe this is the case, that’s why I was really pleased when Catriona Pollard, Director of CP Communications in Sydney and blog author of Public Relations Sydney, happily accepted my challenge of a guest post!
Social Media continues to be a hot topic so… enter Catriona…
The collision of social media and PR: why they work so well together
By Catriona Pollard, Director CP Communications
While businesses have been using public relations for years to raise their profile and communicate with their target audiences, social media is still finding its place.…Continue Reading