What Grade does your Twitter, Blog, Website & Copy get?

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I haven’t had a report card since school days, but I came across these ‘Grader’ tools which essentially rate your marketing effectiveness. I was curious to see how we fared…

Twitter Grader: Helps you determine how influential you are on Twitter. You simply enter your Twitter handle & it analyses your followers, number of tweets, retweets and mentions. @Bluewire_Media got 94/100 so not bad. http://twitter.grader.com

Bonus: Download the 33 free templates from Web Marketing That Works.

Blog Grader: supposedly judges your blog according to length of posts, frequency of posts, reading time per post, but it was a bit difficult to make sense of the results. It gave us a 21 (but didn’t say what it was out of…) so I left a bit confused. http://blog.grader.com

Website Grader: assesses content, site structure, inbound links, traffic, social popularity, readability and frequency of updates to give you a rating out of 100. Bluewire ranked quite well for this and got 98.4/100. http://websitegrader.com

Gobbledy Gook Grader: was invented by David Meerman Scott as a tool to assess whether your copy contained any over-used, cliched, jargon or hype filled words — aka goggledy gook! Luckily we got a score of 100/100 for our home page copy. http://gobbledygook.grader.com

How does your website fare…?

PS. Since first drafting this article, I’ve discovered that these tools are provided by Hubspot. Interestingly, their CEO is Brian Halligan – author or Inbound Marketing – the next book on my “to read” list since it was recommended by both David Meerman Scott and Verne Harnish. Small world.

Managed Web Strategy: If you’d like to get your Grader scores up in the nineties, give Bluewire Media a call on 1300 258 394

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About Adam Franklin

Adam Franklin is the bestselling author of Web Marketing That Works. He is an international social media speaker and CEO of Bluewire Media. His blog was Australia’s #1 Business Blog and his podcast was #9 on the top marketing podcasts in Entrepreneur magazine. His work has featured in Forbes, Entrepreneur, The Australian, Sydney Morning Herald, Huffington Post and iTunes. Download the popular Web Strategy Planning Template which has been used by hundreds of thousands of businesses worldwide. His weekly ‘Bluewire News’ email goes out to over 32,000 readers.