Why you need a Social Media Policy – Vivienne Storey
Here is a transcript:
OK, it’s Vivienne Storey from Blands Law. We specialise in writing Social Media Policies for companies and I just wanted to highlight an important aspect of having a Social Media Policy and that is as a risk management tool it’s invaluable for training.
Once you’ve developed your social media policy you then have something to go to or start with to train them in the various areas of social media that they need to be aware of before they can engage on the companies behalf.
PS. Vivienne collaborated with Bluewire to develop the Social Media Guidelines Templates (free download).
Content Marketing Sales Funnel
Your content marketing sales funnel is all about getting people to know, like and trust you by nurturing them with the right information at the right time.