WMTW 006: Glenn Murray on selling an e-book every 5 seconds [podcast]
Updated on December 3rd, 2019
Glenn Murray e-book expert
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“Get the best designer you can afford and get a brilliant website” Glenn Murray (tweet this)
Glenn Murray’s e-book & marketing philosophy
Share your knowledge (like Glenn did with his successful SEO Secrets e-book).
Meeting and partnering with Darren Rowse (aka Problogger) to create an e-book. And then seeing first hand the power of email marketing for selling. Their e-book sold a copy every 5 seconds during their email marketing “hard launch.”
Copywriting scorecard for bloggers is that book.
Marketing that brings the most joy
Google+ and the pro tip is just focus on relationships, being yourself and expressing your personality.
Advice if you’re starting out
Get the best designer you can afford and get a brilliant website. Forget all social media platforms, bar one or two. Glenn prefers Google+ and Twitter.
Mentions and Influences
Create great content, be yourself, show personality, foster real relationships and be prepared to invest a lot of time for long time because it takes real work.
Connect with Glenn Murray
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Bonus 33 Free Templates
This podcast is brought to you by our new book Web Marketing That Works. You can download the bonus 33 free templates (11.2 MB – zip file).
Read the free, 28 page sample chapter (948 KB – PDF)
Or order the book online: Web Marketing That Works: Confessions from the Marketing Trenches (Wiley 2014).
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