WMTW 076: Ben Love from Grassroots IT [podcast]
“My marketing philosophy focuses on 2 things: Community and Education” Ben Love (Tweet this)
Ben Love shares some of his surprising results from using Webinars to drive Enquiry.
- Ben is the owner and founder of Grassroots IT, an outsourcing IT company.
- He is also the host of The Small Business Technology Show Podcast.
- The business started from a garage with an old computer.
- How Ben has broken down his business journey into 3 phases and why marketing is just now absorbing most of his time.
- Why giving back and sharing knowledge with their community is central to Ben’s marketing philosophy.
- His tip for writing
- How small tweaks to the sequence of his webinar increased enquiry rates to 70%.
Get in touch with Ben
- Email him at ben[at]grassrootsit.com.au
- Connect with Ben at LinkedIn
- Follow him on Twitter @_benlove
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Content Marketing Sales Funnel
Your content marketing sales funnel is all about getting people to know, like and trust you by nurturing them with the right information at the right time.