WMTW 139: Greg Cassar from The Collective Part 1 [Podcast]

Posted by Adam Franklin

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Updated on November 23rd, 2019

Greg Cassar – The Collective

“E-commerce is still in its very early days.” Greg Cassar (Tweet this)

In this episode I talk with Greg Cassar all about maximizing an e-commerce store.

Show-notes:

Key points

• Greg Cassar is back on the podcast to talk about e-commerce.
• E-commerce is the new trend in purchasing online.
• It’s important to create and design your own brand name for your store.
• 16 Components for creating the perfect e-commerce business:
  1. Repeat purchases
  2. Demand
  3. Re-targeting
  4. Price
  5. Cost effective shipping
  6. Good multi supplier chain
  7. Cost of goods sold
  8. Google and Facebook like it
• Get the next 8 in part 2 of Greg’s interview.

Links mentioned

• Collective.com.au

About Greg Cassar – Digital Marketing Profit Strategist

Greg Cassar lives an an active coastal family life with great work/life balance. He loves his wife, his kids, surfing, motorbike riding and fun outdoors. He is famous for being extremely honest and ‘what you see is what you get’ with no surprises.

After his  Agency years, Greg morphed to become a coach and ran the highly successful Digital Marketing Mastermind ‘The Collective’. Over the next 6 1/2 years he helped over 100 businesses grow by as much as $50m in additional sales in some cases.

Plus Greg:

• In the top 1% of Marketers on the Planet
• Worked with/in 350 Businesses
• Driven over 2 Million Leads
• Responsible for Over $500m in Sales Online
• Managed over $10m in Clicks
• Performed over 400 Split Tests
• Speaker/Educator for the Australian Government
• Positively impacted a lot of lives

Get in touch with Greg Cassar from The Collective

• Visit his website Collective.com.au
• Follow him on Twitter @gregcassar

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About Adam Franklin

Adam Franklin is the bestselling author of Web Marketing That Works. He is an international social media speaker and CEO of Bluewire Media.  His blog was Australia's #1 Business Blog and his podcast was #9 on the top marketing podcasts in Entrepreneur magazine. His work has featured in Forbes, Entrepreneur, The Australian, Sydney Morning Herald, Huffington Post and iTunes. Download the popular Web Strategy Planning Template which has been used by hundreds of thousands of businesses worldwide. His weekly 'Bluewire News' email goes out to over 32,000 readers.

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