Lead Magnet Checklist  (Free Template)

How to create a Lead Magnet: Template with ideas & examples

What is a Lead Magnet?

A lead magnet (aka flagship content) is a piece of content that is so valuable people would pay you for it (if you asked) and you give it away on your website as a gift via a landing page.  The goal is to attract prospects.

How to create your first Lead Magnet 

A high-converting lead magnet (aka flagship content) is typically concise, very valuable and gives the recipient a tangible "little win" in terms of making progress.

2 page (357 KB - PDF) with examples

This free downloadable template includes a checklist and examples of great, high converting lead magnets. Print it out and keep it handy!

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If you find it useful, please feel free to blog about it, tweet it, link to it and share it with the world! 
The Web Strategy Planning Template is free and licensed under Creative Commons License, Attribution 3.0. This means you may edit or build upon the work and even use it commercially, but you must give the original author proper attribution. Thank you!

The requested attribution is a link to this Lead Magent Checklist 
page at http://www.bluewiremedia.com.au/lead-magnet-checklist

About Adam Franklin

Adam Franklin is the bestselling author of Web Marketing That Works. He is an international social media speaker and CEO of Bluewire Media. 

His blog was 
Australia’s #1 Business Blog and his podcast was #9 on the top marketing podcasts in Entrepreneur magazine. His work has featured in Forbes, Entrepreneur, The Australian, Sydney Morning Herald, Huffington Post and iTunes.

He's known for his popular marketing templates which have been used by hundreds of thousands of businesses worldwide and his weekly ‘Bluewire News’ email goes out to over 32,000 readers.

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