*NB. I’ve trimmed out the meet & greet at the start, to get straight into the content*
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Chat GPT for marketing & lead nurture – Masterclass 2023
Useful Tools
AI Summary
- Adam discussed the topic of using chat GPT for marketing and lead nurturing in a Zoom workshop. He shared practical tips and emphasized the value of using chat GPT as a first resource before seeking help from Google or friends. – PLAY @0:32
- Adam discussed the proficiency level of the individual with chat GPT, ranging from 0 (completely new) to 10 (highly proficient) and inquired about their experience and usage of it for marketing and lead generation purposes. – PLAY @3:00
- Adam discussed the potential uses of chat GPT for marketing, lead generation, and sales. He found that utilizing chat GPT effectively helped in generating ideas, creating content, and achieving faster implementation compared to starting from scratch. – PLAY @4:09
- Adam discussed the role of chat GPT as a co-pilot to assist in navigating and accelerating business processes. He emphasized the importance of providing useful information to chat GPT and highlighted the need for business owners to focus on high-value tasks while utilizing technology and virtual assistance for marketing and sales support. – PLAY @6:23
- Adam discussed how chat GPT was helpful in generating ideas, creating content, and improving positioning on the market. They also mentioned that chat GPT could assist in repurposing ideas into various types of posts, such as videos, images, documents, lead magnets, articles, and newsletters, making the process more efficient. – PLAY @9:59
- Adam and others discussed the benefits of training chat GPT to mimic their individual writing styles and preferences. They found it useful for various content creation tasks such as emails, blog posts, social media posts, and even adapting the tone and style for different clients. – PLAY @11:00
- Adam discussed the versatility of using chat GBT for crafting direct messages or email, as well as sending personalized email messages. He also mentioned the potential of using chat GBT as a coach or consultant for learning and improving various tasks. – PLAY @14:56
- Adam and others discussed the capabilities of ChatGPT as a helpful tool for various tasks, such as coaching, generating content, and analyzing data. They found that while ChatGPT excels at synthesizing information and providing guidance, its accuracy depends on the quality of input data and specific topic. – PLAY @15:30
- Adam discussed how chat GPT can be useful for sales by helping with crafting offers, creating sales pages, and following sales frameworks. He emphasized the importance of positioning oneself with authority, growing the network, nurturing relationships, and ultimately booking appointments and making sales to convert prospects into clients. – PLAY @21:06
- Adam discussed the concept of identifying 100 to 150 devoted individuals out of a group of 1000 potential clients who are focused on achieving a specific outcome. These individuals would be the ones from whom the next 10 to 12 clients could potentially come from. – PLAY @24:35
- Adam discussed the AI RPM or PRM and mentioned that he would show the behind-the-scenes of it later. – PLAY @26:41
- Adam discussed the benefits of using the Chat GPT Organizer and AIPRM tools. He explained how the Chat GPT Organizer helps organize conversations into folders for easy management, while AIPRM provides pre-written prompts for various tasks, making it easier to generate content without starting from scratch. – PLAY @27:26
- Adam discussed the installation of the AIPRM plugin and the benefits of using organizer folders and chat GPT organizer. He mentioned that having these tools allows for more focus on creating custom prompts for businesses or clients. – PLAY @30:47
- Adam discussed the importance of applying a client-specific approach by considering their role, target market, product, and desired outcomes. This personalized approach was seen as the key to achieving success and building meaningful relationships. – PLAY @32:00
- Adam discussed the importance of assigning a specific role to Chat GPT and being clear about the desired outcome. He emphasized the need for providing detailed input and conducting multiple revisions to achieve satisfactory results, while also adding personal touches to make the content unique. – PLAY @33:14
- Diane discussed her plan to inform her LinkedIn connections in Sydney about her availability to conduct leader’s mastermind sessions during her visit. The approach involved writing a LinkedIn post and sending outreach emails to potential clients. – PLAY @37:02
- Adam and Diane discussed using chat GPT-3 to create a compelling LinkedIn post for a leadership trainer promoting a two-hour executive mastermind in Sydney. They provided additional information and feedback to refine the post and suggested an impactful image of a business leader leading a team meeting. – PLAY @38:50
- Diane and Adam discussed the need for a clearer description of an event, specifically emphasizing that it is intended for companies and organizations. They also mentioned the importance of including venue details, although in this case, the event would be held in-house with the organization. – PLAY @47:28
- Adam and Diane were discussing a photo for a class, wanting it to be either a headshot or a fun picture with an iconic Sydney background. They realized they forgot to include a call to action and decided to go back and add it. – PLAY @49:16
- Diane and Adam discussed the need to inform others about how to contact Diane and schedule virtual meetings. They also mentioned the preference for using fewer emojis and potentially incorporating branding elements like “luminary leadership” if relevant. – PLAY @49:46
- Adam asked Diane to analyze something and upload it for him. He also mentioned wanting to improve the data for future posts and shared a process for aligning himself and Diane in the mastermind. – PLAY @52:11
- Adam requested assistance in formatting data into a table, including a column for the value proposition, to help him identify potential clients in his desired industry and location. This would be beneficial for Adam’s goal of finding clients to work with, especially if he had a specific list of potential clients he wanted to target. – PLAY @53:05
- Adam asked for navigation assistance, but the response was not provided. – PLAY @54:00
- Adam and Diane discussed formatting data into a table and drafting an email for reaching out to prospective clients. They found the provided email template to be a good starting point for Diane to customize for each individual connection. – PLAY @54:12
- Adam discussed how they were able to use chat GPT to identify contacts in Sydney and create a custom rationale with a value proposition. He thanked Ben for being in the hot seat and mentioned that he would share the results with Diane in a one-on-one meeting. – PLAY @1:00:42
- Adam discussed the importance of practicing and improving to stay competitive, stating that AI will not eliminate businesses but may affect competitors who utilize AI and chat GPT. – PLAY @1:01:31
- Adam discussed the value of using AI and chat GTP to assist in utilizing AI and technology in various aspects of life, emphasizing the benefits of features like real-time traffic updates and detours provided by AI-powered phones. – PLAY @1:02:00
- Adam discussed the benefits of using chat GPT and virtual assistants to send messages and accelerate growth. He also mentioned the availability of resources like script libraries and LinkedIn profile makeovers to help with utilizing chat GPT effectively. – PLAY @1:02:47
- Adam mentioned that he was a valedal coach and invited people to have a quick chat with him to see if they were a good fit for his services. He also mentioned that he would provide guidance or refer them to a course if they weren’t a match, but believed there would be a few people interested in utilizing his services to enhance their marketing strategies. – PLAY @1:05:43
- Adam expressed his gratitude towards everyone and acknowledged their presence. He encouraged them to reach out via email or schedule a call for any further questions or discussions. – PLAY @1:06:57
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