How to Create Content 10x Better Than Your Competitors [Infographic]

Posted by Will Blunt

If you want to create content that is worthy of page one rankings, hundreds of social shares and some serious buzz from your customers – it needs to be better than anything else already out there.

You need to get under the hood of a topic that your audience cares about, and create a resource you can be proud of. A piece of content that is congruent with your brand, highlights your unique point of difference and blows the competition out of the water.

The team at Siege Media created a one-of-a-kind resource on increasing website traffic. Inside that resource is an infographic about creating the type of content that is 10 times better than your competitors, and subsequently delivering a significant return on effort and increased performance.

Below is Siege’s infographic that shows 17 quick tips on what you can do to knock your next content expedition out of the park.

Here are my favourite tips;

• Include content types that your competitors haven’t – things like graphics, animations and interactive content
• Make it simpler to read
• Source professional imagery
• Make it longer and link out to reputable sites
• Focus on cold outreach and do it better than other people

This infographic was originally published by Siege Media.

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About Will Blunt

Will Blunt is the founder of Blogger Sidekick, a company that helps digital marketers build authority with one-of-a-kind content. He is the creator of the SEO Spider's Web, a unique interpretation of the content strategy used by some of the world's savviest online marketers, and is privileged to be the content editor for several leading digital marketing publications, including Bluewire Media and JeffBullas.com.

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