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Yearly Archives: 2016

Home / Archives for 2016 / Page 7



Posted on May 10, 2016 by Elizabeth Harmon

How To Stay Organised With Social Media Checklists

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How To Stay Organised With Social Media Checklists (1)

Are you forgetting something? With so much going on in your business and a million and one tasks running around in your head, it’s easy to miss something important.

Creating a checklist is a great way to stay organised and productive. Not only can it help you save time, but it can also help avoid any last minute panics!

When it comes to your social media strategy, there’s a lot to do to help maintain your brand’s online presence. Social media managers have a busy schedule to get their many tasks completed.…

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Social Media, Guest Post


Posted on May 6, 2016 by Will Blunt

How to Develop a Web Strategy From Scratch [Step-by-Step]

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How to Use The Web Strategy Planning Template

Updated on March 9th, 2022

I’m sure you’ve heard about how effective web marketing can be to grow your business.

But it’s pretty confusing, right?

There is so much to learn, and so many different things to consider.

SEO, content marketing, social media marketing, paid advertising… What is going to work best for you? And perhaps more importantly, how do all these things fit together anyway? And can you fit in on a one page marketing plan?

These are the types of questions that Toby and Adam would hear time and time again from clients and event attendees all over the world, which is why they decided to create the Web Strategy Planning Template.…

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10 Comments
Web Marketing, Web Strategy


Posted on May 5, 2016 by Adam Franklin

WMTW 128: Timbo Reid from Small Business Big Marketing [Podcast]

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Updated on January 4th, 2017

“Marketing should be a hobby of every businessman.” Timbo Reid (Tweet this)

In this episode I talk to Timbo Reid about helpful marketing, content repurposing and outsourcing.

Show-notes:

Key points

  • Tim is the host of the very popular show the Small Business Big Marketing podcast. 
  • He also has a new book called “The Boomerang Effect”.
  • The boomerang effect is the result of helpful marketing.
  • It is getting more from your marketing than what you put in.
… Continue Reading
1 Comment
podcast


Posted on May 3, 2016 by Ankit Roy

5 Content Marketing Mistakes That Might Kill Your Business

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5 Content Marketing Mistakes That Might Kill Your Business In 2016

Updated on November 2nd, 2019

Killer Marketing Mistakes

Creating fresh and unique content day in and day out is no mean feat which means content marketing mistakes are easy to make. It takes a lot of time and energy to write engaging blogs, find or create suitable images and discover people to read them. And to add to the pain, there are no quick rewards to your efforts with content marketing. At times it feels like all the hard work is going to waste.

But you need to understand that content marketing is not a race you need to finish quickly.…

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1 Comment
Content Marketing, Guest Post


Posted on Apr 28, 2016 by Will Blunt

Content Ideas: How to Generate an Endless Supply

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How to Generate an Endless Supply of Blog Post Ideas

Updated on February 8th, 2021

The easy way to generate content ideas for your blog, Instagram, content marketing and social media platforms

Thinking of content ideas for your blog is a core ingredient to an effective blogging and content marketing strategy.

But to stay consistent, you need lots of content ideas stocked up and ready to go.

Instead, most strategies are more reactive; every time you need to create something you think of an idea on the run.

This leaves you staring blankly at a white screen waiting for something to pop into your head, or something to distract you.…

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3 Comments
Blogging, How to, Content Marketing


Posted on Apr 26, 2016 by Nick Churick

5 Actionable Ways to Get More Shares For Your Content

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5 Actionable Ways to Get More Shares For Your Content

Updated on May 2nd, 2016

Top digital marketers just keep on telling us that content is king. I don’t question the idea behind these words, but I don’t agree with the word “king”. Kings are not chosen. And what you get with your content strongly depends on the number of people, who chose it. So I would say that content is the “elect” of today’s online marketing.

But how can people choose your content among thousands of similar pieces if they don’t even know it exists? You have to devote a lot of effort to promoting it in order to get decent results.…

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3 Comments
Social Media, Guest Post, Content Marketing


Posted on Apr 21, 2016 by Will Blunt

How to Create a Social Media Plan [Step-by-Step]

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How to Create a Social Media Plan [Step-by-Step]

Updated on April 16th, 2020

Create a social media plan

Do you ever feel overwhelmed by social media marketing and feel you need to create å social media plan?

Twitter, Facebook, LinkedIn, Blogging, LinkedIn, Pinterest…

Where do you possibly start?

Do you just get an account everywhere and run with it?

For months I remember trying to figure it all out myself, reading blogs, listening to experts and attending events. But even with all the free information available I found it REALLY hard to get results.

I distinctly remember a turning point in it all; and it was when I decided to document a social media plan.…

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1 Comment
Social Media, How to


Posted on Apr 20, 2016 by Adam Franklin

WMTW 127: Ilana Weschler from Green Arrow Digital [Podcast]

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http://traffic.libsyn.com/webmarketingthatworks/Episode_127_Ilana_Weschler.mp3.mp3

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Updated on January 4th, 2017

“The biggest struggle is really knowing your customer.” Ilana Weschler (Tweet this)

In this episode I chat with Ilana about remarketing, Facebook ads and a lot more about online marketing.

Show-notes:

Key points

  • Remarketing gives a business an opportunity to show an ad to a target customer.
  • Pixels are free and have a maximum duration of 180 days.
  • Never treat everybody the same with remarketing.
  • Facebook ads give you an idea about your client’s behavior.
… Continue Reading
No Comments
podcast


Posted on Apr 19, 2016 by Mike Dane

9 Ways to Use Pinterest to Drive Traffic to Your Blog

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9 Ways to Use Pinterest to Drive Traffic to Your Blog

Updated on August 21st, 2019

So, you have already invested a lot of time, effort and resources into building a thought-provoking and amazing blog post.

What next? You’ll hit publish, but does that guarantee a lot of traffic? I’m sure your answer is no!

So, how will you drive traffic to your blog that you’ve just so meticulously created? You will need to give your blog post a little extra push by using Pinterest!

Often overlooked by marketers, Pinterest is the fastest growing social network by overall member growth. It exceeds 100 million monthly active users.…

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1 Comment
Social Media, Blogging, Pinterest


Posted on Apr 14, 2016 by Diana Beyer

Online Marketing Vs Offline Marketing: Where to Focus in 2016

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Online Marketing Vs Offline Marketing- Where to Focus in 2016

Updated on April 18th, 2016

The revenue of a company is based on what the customer is enticed to buy.

In the past, it was always offline marketing that drew these customers in. And that is still true with a lot of businesses who just have no interest in technology. They leverage the newspaper, magazine, and coupons or flyers that come by mail. And for all these years, offline marketing has worked to the advantage of many businesses.

However, as everyone knows, there’s no holding back the advancement of technology in their lives.…

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4 Comments
Web Marketing, Marketing, Guest Post


Posted on Apr 13, 2016 by Adam Franklin

WMTW 126: John McGrath Author of You, Inc. [Podcast]

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Updated on January 4th, 2017

“Anything is possible.” John McGrath (Tweet this)

In this episode I chat to John about writing, speaking, marketing and mentorship.

Show-notes:

Key points

  • John is the CEO and founder of McGrath Estate Agents and is the author of several books including You, Inc. 
  • He is also the co-host of the podcast “Million Dollar Agent”. 
  • Writing a book gives:
    • Credibility.
    • A chance to look back and organise your thoughts.
  • Tips for improving speaking:
    • Use your heart instead of your head
    • Prepare and practice
  • Marketing strategies that deliver results:
    • Ability to communicate
    • Habit of innovation
    • Connecting skills
  • Mentors fast track learning.
… Continue Reading
1 Comment
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