WMTW 076: Ben Love from Grassroots IT [podcast]
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“My marketing philosophy focuses on 2 things: Community and Education” Ben Love (Tweet this)
Ben Love shares some of his surprising results from using Webinars to drive Enquiry.
Show-notes:
Key points
- Ben is the owner and founder of Grassroots IT, an outsourcing IT company.
- He is also the host of The Small Business Technology Show Podcast.
- The business started from a garage with an old computer.
- How Ben has broken down his business journey into 3 phases and why marketing is just now absorbing most of his time.
- Why giving back and sharing knowledge with their community is central to Ben’s marketing philosophy.
- His tip for writing
- How small tweaks to the sequence of his webinar increased enquiry rates to 70%.
People mentioned
Links mentioned
Get in touch with Ben
- Email him at ben[at]grassrootsit.com.au
- Connect with Ben at LinkedIn
- Follow him on Twitter @_benlove
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