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Yearly Archives: 2021

Home / Archives for 2021



Posted on Feb 7, 2021 by Frankie Wallace

How to Create Compelling Content that Drives Sales

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We all operate within an increasingly competitive business climate. Our digital landscape has resulted in entrepreneurs gaining access to clientele from across the planet, and able to take advantage of readily available resources. This also means that your target customer base often has many options about which companies they wish to engage with.

As a result, it is vital that you utilize techniques and tools in marketing that highlight your expertise, and help to build and bolster your reputation. In business to business (B2B) spheres, your efforts must get the most out of online spaces.…

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Email Marketing


Posted on Feb 4, 2021 by Leanne Brooks

7 Reasons Why SEO can Contribute to Business Growth

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7 Reasons Why SEO can Contribute to Business Growth

Updated on February 5th, 2021

SEO can contribute to business growth

No matter the size of the business, they need some kind of online exposure in order to grow. Digital marketing has a lot of moving parts to contend with and can get confusing pretty fast. A good way to start your online marketing journey is through Search Engine Optimization.

Below are the top reasons why SEO can help business growth.

1. Boosting Inbound Traffic

Generating more business means getting the right kind of exposure to let other people know what you’re offering.…

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SEO


Posted on Jan 18, 2021 by Nico Prins

How To Write Cold Emails That’ll Open Doors To New Guest Blogging Sites

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Updated on January 20th, 2021

How to write cold emails

When done right, cold emailing can open a world of opportunities. Cold emailing can open the door to guest post opportunities. However, it’s easy to make mistakes when running a cold email outreach campaign. First of all, you are sending an email to someone with whom you have no previous contact. Secondly, the people you are mailing receive hundreds of pitches a month.

That means that the chances of prospects reading your emails and giving them attention are slim. However, these challenges should not stop you from sending cold emails.…

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Web Marketing


Posted on Jan 17, 2021 by Fra

How to Market Your Brand With a Sustainable Mindset

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Market Your Brand

Sustainability has become a hot topic in the last few years, as retailers are now able to maintain quality while staying environmentally and financially conscious. Sustainability is not just a niche perk anymore. Today it is a necessity and a useful tool for marketers in all industries.

With more and more companies focusing on sustainability, marketers should know where to look for the opportunity to showcase company practices and changes. This may be in your supply chain, where your materials or products are sourced from, and who you are partnered with for delivery.…

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Web Marketing


Posted on Jan 10, 2021 by Karl Kangur

How to Generate Massive Social Proof to Increase Web Conversions

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Generate Social Proof

People are used to finding what they need on the internet. Options for pretty much any product or service abound. Landing pages across the web are locked in a never ending battle for the final click that converts a visitor into a customer or subscriber.

With no shortage of options, how do visitors make their decisions?

Well, pricing plays an important role in effectively communicating the product’s value proposition.

But one of the most effective conversion rate optimizers is providing credible social proof. Statistics have shown that:

  • Testimonials are proven to increase sales by up to 34%.
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Web Marketing
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  • How to Create Compelling Content that Drives Sales Feb 7, 2021
  • 7 Reasons Why SEO can Contribute to Business Growth7 Reasons Why SEO can Contribute to Business Growth Feb 4, 2021
  • How To Write Cold Emails That’ll Open Doors To New Guest Blogging Sites Jan 18, 2021
  • How to Market Your Brand With a Sustainable Mindset Jan 17, 2021
  • How to Generate Massive Social Proof to Increase Web Conversions Jan 10, 2021
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