How to collect testimonials
[Paddington, Brisbane, Queensland, Australia]
At the most basic and effective level, there is a simple question that will yield great testimonials every time.
It is: “When you are having a casual conversation with a friend tonight how would you explain the most valuable thing you’ve learned today, and what are you going to implement?”
VIDEO: Get a good testimonial
TRANSCRIPT:
G’day, it’s Adam Franklin, and today I want to talk to you about a framework for getting good quality testimonials. Because a lot of the time when we do solicit testimonials, people don’t really know what to say, and so they put these testimonials that aren’t as compelling as they could be.…
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