Mike O'Hagan - Bluewire Media

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“”I have lots of crazy ideas and then test them as cheaply as possible” Mike O’Hagan (Tweet this)

The guest today is Founder and CEO of Mini Movers, Mike O’Hagan.

Mike started Mini Movers 27 years ago with $200 and a single ute into an award winning business that turns over $23 million today. He has never lifted a piece of furniture in his life. He’s a huge systems guy and a massive fan of experimentation and measurement.

Mike has also built a reputation for international outsourcing over the last few years and now runs regular trips to Manila in the Philippines to help business owners understand the details of Business Process Outsourcing.…

Recently, MiniMovers founder & owner, Mike O’Hagan shared his thoughts on using the web to increase business profits. Mike had just returned from the United States when he gave his presentation.

Highlights from the presentation and the MiniMovers story:

Give customer what they need, NOT what they want
Exceed expectations by adding unexpected value in every step of the process
Marketing can be summed up by “getting people talking about you”
Social media allows you to do three things: Entertain, Inform or Comment

In this short interview with Bluewire Media after the event, Mike O’Hagan shares how to use social media to promote your business.…

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WMTW 032: Mike O’Hagan – Mini Movers Marketing and Philippines Outsourcing

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