Posted on Apr 25, 2014 by Toby Jenkins

59 Web Marketing Tools

Updated on April 27th, 2014

59 Web Marketing Tools from Bluewire Media

One of the questions you may have asked on your web marketing journey, is: “what web tools should I be using?” We have too.

Over the last decade of marketing on the web, we’ve tried and tested the myriad free and paid tools and we have narrowed it down to the best 59 tools you need. We use them all virtually everyday for social media, email marketing, blogging, videos, webinars, analytics, SEO, inbound marketing, to run events and to run our own business, Bluewire Media

All these tools save us time, give us insights and make our life a lot easier!…

Posted on Apr 23, 2014 by Adam Franklin

New and noteworthy on iTunes

Updated on May 1st, 2014

Thanks to your support our podcast has launched onto the iTunes new and noteworthy list. In fact, after less than 12 hours it looks like the show is in the Top 10 (at least on the Australian iTunes).

So, thank you!

Even though I know many more people have left reviews, they don’t all show immediately, but we’ll be giving you all a big shout out in due course.

Thank you

Sean Bowes, Tom Bebbington and Tom Oakley for getting the ball rolling with your reviews.…

Posted on Nov 14, 2013 by Adam Franklin

Top 3 Light Bulb Moments with Tim Ferriss

Updated on November 21st, 2013

Like many business owners, web marketers and lifestyle-advocates, I am a devout Tim Ferriss disciple. I read his books, and am always trying to be implementing his status quo defying techniques.

Thanks to The Growth Faculty, Tim spoke in Sydney this morning.

Here are my top ‘light bulb’ Tim Ferriss moments
(NB. I’ve read his books so won’t rehash stuff I already was aware of, unless it’s inspired me to take a different tack)

1. Reality is negotiable – test, test, test

Outside of science and the law, reality is negotiable… and even then Tim challenges it sometime! …

Posted on Feb 4, 2013 by Adam Franklin

How to raise your IQ by 50 points – Write a book

Updated on February 8th, 2013

Andrew Griffiths has written 11 books in 11 years and most have been best sellers.

When Andrew spoke at the Key Person of Influence event on the weekend he explained why we need to write a book, what we need to do to become an author, and how to be a best selling author.

Here’s what I learnt from Andrew Griffith’s keynote.

Why write a book?

The main reason to write a business book is that you have more credibility, and you become an expert, therefore you get more business opportunities, more media opportunities, you are more highly valued, you get paid more, you get more speaking engagements, more consulting gigs, you get more leads, more clients, more income streams and you can get in more doors.…

Posted on Dec 7, 2012 by Selina Power

10 Tips to Maximum Engagement on Facebook

Updated on July 8th, 2013

1. Have a dynamic Facebook Cover photo.

There are three ways you can use your cover photo: Direction, Promotion and Identification.

Direction – this means to direct someone to perform an action for example “Download this song on iTunes’ or “sign up now”. Although this is against terms and conditions of Facebook some companies are still using this technique. To review what is allowed in terms and conditions of the cover photo please see the following blog post:

Promotion– this means product or event advertisement.…

Posted on Nov 22, 2012 by Selina Power

What I learnt at Facebook Small Business Bootcamp

Updated on July 8th, 2013

Recently business have been up in arms over the dramatic drop in reach their Facebook pages have been seeing but on Tuesday 20th November, SMB Marketing Consultant from Facebook Nick Bowditch put all of the rumours to rest at the Facebook Small Business Bootcamp. Basically Facebook was built for people and not for businesses. The fact the businesses can use it is a bonus but at the end of the day statistics show that businesses on Facebook will never spend a red cent with Facebook or any of its products and when you have 4,000 employees in the company… well you do the math.…

Posted on Jul 24, 2012 by Selina Power

Social Media and Real Estate Event

Real Estate Agents are ideally placed to use social media to establish their brand and marketplace. Through a clear understanding of their market position, social media properties like Facebook, YouTube, Twitter and LinkedIn are simply platforms for building relationships that are intimate and yet ‘efficient’ in that you can connect with so many people at once.

Kelly+Partners have teamed up with Australia’s leading social media experts Bluewire Media to bring together a day that will normally costs $8,000 per participant company for just $350 per person – the day is practical, hands on – devising and documenting your social media strategy, establishing and/or refining your online properties for maximum impact and tips and tricks specifically useful in the real estate industry.…

Posted on Jun 6, 2012 by Selina Power

Social Media Down Under Event – Meet Speaker and Organiser Adam Franklin

You’re invited to see 17 speakers discuss and debate the state of social media in Australian business.
The Maritime Museum in Sydney will play host to the Social Media Down Under Event- June 13th with a line up of 17 incredibly influential speakers on social media in business. One of these remarkable speakers, I am proud to announce is one of our own Adam Franklin.

Adam Franklin is a social media speaker and marketing manager of Bluewire Media – the web strategy consulting firm he co-founded in 2005 with school mate Toby Jenkins.…

Posted on Jan 23, 2012 by Toby Jenkins

Is SEO dead? How to get ahead of Google

Updated on May 31st, 2015

This post is to help you answer a question we’re frequently asked: “How do I get my website to the top of Google?”

My short answer?

Forget about the search engines and start thinking about your customer.

To understand why, there’s a quick story for you, a list of fundamental questions you need to consider and then an outline of how you can tie it all together.