I sat down a few weeks ago to research a post about effective blog design. It was an eye opening experience.
I started out on Google, searching things like ‘blog design’ and ‘effective blog design’ – consuming as much information as I could find on the topic.
Then I took a different approach. I went back to all of my favourite bloggers and companies and started from the beginning. Going from their home page, and trying my best to experience their site as a new user. I wanted to find out what they were doing deliberately with their design – both visually and functionally.…
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